Beneath the surface of sipping rituals, eco-friendly straws Factory orchestrate a sensory revolution. Soton’s neurodesign labs engineer straws that release subtle citrus aromas when contacting acidic drinks, enhancing flavor perception without additives. Production lines in former plastic mills now resemble perfumeries, where lavender fields and citrus groves supply essential oils...

More than ever, people are paying attention to the small items they use daily and how those items impact the environment. Among these, eco-friendly straws have become a popular replacement for plastic ones as individuals and companies aim for more sustainable lifestyles. Soton Straws, a leading producer in this sector, plays a significant role in driving this transition globally. The...