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Beyond Muscle Building: How Clean Label, Plant-Based, and Functional Ingredients Are Reshaping Protein Bars
The global protein bar market was valued at USD 5.39 billion in 2024 and is forecasted to expand at a CAGR of 6.03% during the forecast period. This segmentation-driven narrative explores how distinct product types, end-user applications and deployment of value-chain optimisation are shaping performance, and how product differentiation, segment-wise performance and application-specific growth...
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